Joe Wadlington has agreed to leave Twitter HQ (for a day) to speak at JumpCon, our upcoming digital sales transformation conference.

The event is Thursday, October 24th, 2019 in Nashville “Music City” Tennessee. 

Why JumpCon: The Digital Sales Transformation Summit

JumpCon is a one-day event bringing together sales leaders, marketers, and business owners from across the country to talk about growing businesses through digital sales and marketing transformation.

Why Joe Wadlington?

Joe Wadlington is a writer, artist, drag queen, and organizer in San Francisco. His latest resume bullet? Being named the Global Creative Lead on Twitter’s business team…damn. Joe has spent his career writing, editing, and course-correcting content for everything from a cabinet knob company to Adobe. His writing has been published in the New Yorker, Vox, Food & Wine Magazine, and Catapult.

The Talk

Joe will focus on virality and why awaiting such reach isn’t a strategy. Joe says, “Make it go viral” is the least helpful directive a manager could give a team. Virality can’t be forced into being. But there are some savvy fundamentals behind viral campaigns that can be stolen and adapted to the project currently on your desk. In this talk, I will break down some campaigns from the Internet Hall of Fame as well as some fresher examples. Attendees from this talk will walk away with immediate, actionable techniques that make them better at Twitter and savvier internet marketers.”

So, why did we want Joe for JumpCon? Because you are who you hang out with. 

Getting to know Joe Wadlington

One special thing about you that is not in your bio? I design extremely ambitious costumes for Halloween and for drag shows. Vox actually asked me to write an essay about some of them, here. And you can follow my drag creations through my character’s Instagram: @JeanAnneTonic.

What would you love to chat about with conference attendees other than work?  Books! This year I set out to read one book a week. While I won’t be finishing 2019 with 52 completed books, I am a voracious reader and love using my recommendation skills to help someone find their next favorite book.

Why speak at JumpCon when you could be anywhere in the world? I’ve been a writer and editor my entire career. Being able to break a creative effort down and explain it’s juiciest bits is my superpower. The audience at JumpCon creates or directs the creation of all sorts of campaigns across the internet. Therefore, it’s my civic duty to take the stage, turn my expertise into actionable guidelines, and guide the attendees away from creating content that flops.

Again, if you haven’t acquired a ticket to JumpCon, give in to the peer pressure. You won’t regret it. 

Read more about JumpCon:

Christopher Boon of Dstillery – Another JumpCon 2019 Speaker

Nuria Iturrios – Get To Know This JumpCon 2019 Speaker